Hi, I’m not sure what I really should share in this space as I don’t want this blog to be about me (totally lol), but more about the things we study, observe and in general care about. I love digital everything with regard to marketing. I have been working in Promotions and Marketing for over 15 years mostly media, radio and entertainment corporations in New York, Baltimore, Washington and Atlanta and a producer for more than 25. I helped start the rapper/actor/producer 50 Cent aka Boo with my mentor Jam Master Jay. I oversaw the execution of his first records, “The Hit” being one to designing stickers , posters and running down DJ’s like Ron G and DJ Enuff with Dat tapes (do you remember those?). You know I need to write a book about how 50 Cent really started- so much was left out of his book so many people contributed in a major way for example the book does not mention people like K-Love (who produced Onyx) his first A&R and composer of his hottest initial records or Rob Love who would help work the promo vinyl on his own time after Def jam rejected it. To produce and manufacture 50 Cent first recording was no easy feat Def Jam did not want to spend the money on him and Jay did not have the budget, it was only after a conversation with Kenny Dichter (http://www.wheelsup.com/wp-content/uploads/2013/10/Kenny-Dichter-Bio.pdf) who wrote a $10,000 check to make it happen, was I able to press and promote his first single… (maybe I will blog more about those and many more stories in greater detail later). I was so excited about that record anyone who has the vinyl will see I made the matrix number my birthdate ( you know as proof just in case the kid made it big you know I did the record hardy ha ha ha). I worked with many people. I’m thankful to have big brothers and people acting like family in music early on extending favor to me like Dallas Austin and Monica T, the Browns @ Bosstown, I miss that B-room (now Stankonia by Outkast) who treated me like family (Bobby Brown’ fam especially Papa Brown and sisters- Lord bless them- nothing but love), and Spyder D (https://en.wikipedia.org/wiki/Spyder-D) who taught and later trusted me with so much. Later on I started to represent other brands moving away from branding artist and producers exclusively. I relocated to south to Florida and made a fresh start- from representing artist and bands to managing major brands from Bank of America to Kinect for Xbox 360. I enjoy writing when I can. I hope with this blog, what I write, will not only be educational but a fun interesting read, that will be my goal. But sometimes boring is just plane boring and can’t be fixed, can’t be optimized even digitally, just go with it. Remember we are all perfectly imperfect- It’s a new day, Carpe Diem!
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